Chelsea will see a tail-wagging Halloween as the red carpet is rolled out for the first King’s Road Halloween Dog Parade on 1st November.

Fury canines will strut their stuff in spooky style in the hunt for the Best Dressed Dog title, which wins a hamper of Love My Human goodies and a complimentary grooming session.

Organised by Love My Human and the King’s Road Partnership, the parade is modelled on a version in New York that has become an iconic event. Pets will set off from Chelsea Theatre at 11:30am and make their way up the King’s Road, expecting to arrive at Sloane Square at around 1pm.

Registration has now closed, but everyone is welcome to join and cheer on the contestants. The parade also supports Therapy Dogs Nationwide and Pets As Therapy.

For more details, visit HERE